iQansoft

iQansoft Ltd - A Beacon of Innovation Among Canada's Top Companies
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iQansoft Media is honored to be among the Globe and Mail's List of Top Companies in Canada for 2023. Learn more

Use the power of social media

To elevate your brand

Our Social Media Marketing & Management range is dedicated to crafting an amazing online experience which fosters brand-consumer relationships and never stops engaging with them.
  • Content Creation
  • Community Management
  • Social Media Advertising
  • Analytics and Reporting
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Comprehensive Social Media Solutions

We at iQansoft maintain each part of your brand online to produce a clear, constant image. We adapt our techniques to your particular desires to expand your scope in ways that are most appropriate on your account.

Platform Management

Audience Engagement

Campaign Planning

Performance Tracking

Platform Management

Platform Management We manage your social media profiles on the most prominent platforms, creating a constant and integrated reflection of your brand. We adapt each profile to share your voice and style, uploading fresh content regularly and maintaining a lively and positive presence through interaction with fans. This total package ensures your brand is visible and up to date on all platforms, regardless of time or situation.
  • Practical Advice
  • Consistent Federal Trade Commission Guidelines
  • Brand Voice & Identity
  • Regular Updates
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Audience Engagement

Interact with your audience through comments, messaging, and posts to provide an authentic connection. We respond to all inquiries, communicate back, and encourage users to share content. By getting to know what followers are liking and doing, building engagement turns your entire audience base into market research. In addition, the trust and loyalty we establish among fans tends to help give failed customer conversions a second chance. From here, we keep drawing out more meaningful interactions from those active and prospective users.
  • Better Relationships
  • More Community Supporters
  • Higher Engagement Rates
  • Enhanced Trust
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Campaign Planning

The initial object of this part of our social media strategy is to develop and implement the most effective social media campaigns to promote your products and services. We begin with the definition of the best and most achievable aims and the identification of your target audience. After that, we create interesting content and plan the posts for the purpose of the maximum penetration and influence. We keep an eye on the course of the campaign and make a correct determination that guarantees us maximum results. Our strategic design of the program allows you to achieve your marketing objectives smoothly, by finding customers to be the strategic objectives of the marketing plan.
  • Clear objectives
  • Targeted content
  • Optimized scheduling
  • Performance monitoring
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Performance Tracking

Apply high-tech tools on your campaigns to keep a tab on their performance and take necessary steps to improve the data which drive your decisions. We study some major indicators such as engagement, reach, and conversion rates in order to measure the results of the campaign. Finally, the in-depth reports are a source of insight which elements are the most successful and which ones still need some improvement. In the case that we occasionally test new methods and haven’t received the performance data we have the flexibility to use the method which generated the best results for you originally.
  • Data-driven insights
  • Detailed reporting
  • Continuous improvement
  • Enhanced campaign effectiveness
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Our Social Media Strategy

Goal Setting

Setting specific, achievable goals for your social media efforts. We set out explicit objectives like increasing brand awareness, driving traffic, or boosting engagement to ensure the span of the applied strategy aligns with your business needs.

Audience Analysis

Knowing who the target audience is in each category, this assures relevant and engaging content. We make an in-depth study of the demographics of the target audience, their preferences, or even behaviors, to ensure that the content builds relevance with your audience and derives desired interactions.

Content Planning

Get organized with a consistency and relevance-driven content calendar. We work out a posting plan in advance, and then make sure there is a continued output of quality content that keeps your audience engaged with your brand.

Performance Measurement

It considers key metrics that tell whether the strategy is a success or not. We track engagement, reach, and conversion rates using progressive analytics tools and give insights you can act on to hone and improve your social media efforts.

At the End of the Day, It’s all About Results: The Ultimate Measure of Success.

B Hemmings and Co.

With iQansoft expertise in delivering exceptional user experiences, B Hemmings & Co. now boasts an even more prestigious reputation as a leading retailer of luxury goods.

570.22%

Increase In Revenue

374.03%

Increase In Orders

111.41%

Increase In CVR

Becker Shoes

iQansoft helped Becker Shoes achieve exceptional revenue growth by optimizing their website’s conversion rate, elevating the brand’s reputation as a leading retailer of best-in-class shoes.

374.03%

Increase In Orders

374.03%

Increase In Orders

111.41%

Increase In CVR

TRANSFORMING BUSINESSES WITH A 10X REVENUE GROWTH

Powering Global Success: Partnership with the World’s Leading Brands

Our consistent track record of delivering exceptional results has earned us the privilege of working with some of the world’s most prestigious brands. By consistently surpassing our clients’ expectations and driving unparalleled growth, we’ve earned a reputation as a trusted partner and a leader in our industry.
At Kinex Media, we take great pride in our ability to deliver superior results and forge long-lasting relationships with our clients, empowering them to achieve their goals and become industry leaders in their own right.

Frequently Ask Questions

Clarity Starts Here
What is Social Media Marketing (SMM)?

Social Media Marketing (SMM) is the use of social media platforms to promote products or services, build brand awareness, engage with the audience, and drive traffic and conversions. It involves creating and sharing content, interacting with followers, and running targeted ad campaigns on platforms like Facebook, Instagram, Twitter, LinkedIn, Pinterest, and others.

Why is Social Media Marketing important for businesses?
Social Media Marketing is important for businesses because it allows them to reach a wider audience, build relationships with customers, increase brand visibility and recognition, drive website traffic, generate leads and sales, and gather valuable insights and feedback.
What Social Media Marketing services do you offer?

We offer a range of Social Media Marketing services including social media strategy development, content creation and management, social media advertising, community management, influencer marketing, analytics and reporting, and social media audits.

How do you develop a Social Media Marketing strategy?

Our Social Media Marketing strategy development involves understanding your business goals, target audience, industry trends, and competitive landscape. We create a tailored strategy that outlines content themes, posting schedules, engagement tactics, advertising strategies, and KPIs to measure success.

Which social media platforms do you recommend for businesses?

The social media platforms recommended for businesses depend on factors such as the target audience demographics, industry type, content format, and marketing goals. Common platforms include Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and TikTok.

ow do you measure the success of Social Media Marketing campaigns?

We measure the success of Social Media Marketing campaigns using key performance indicators (KPIs) such as engagement metrics (likes, comments, shares), reach and impressions, follower growth, click-through rates (CTR), conversion rates, return on ad spend (ROAS), and social media sentiment analysis. We provide detailed analytics and reports to track performance and optimize strategies.